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Tag: pharma brand plan

Mastering pharma brand planning in 2024+

Welcome to Part Three of Uptake's new series 'Visionary Brand Planning: Embracing 2024 and Beyond' penned by our Pharma Brand Planning Experts.   After delivering over 200 impactful brand plans for global pharmaceutical clients, Uptake’s healthcare consultants confidently profess to knowing a thing or two about what exceptional looks like

Brand planning in a world of digital transformation and AI

Welcome to Part Two of Uptake's new series 'Visionary Brand Planning: Embracing 2024 and Beyond' penned by our Pharma Brand Planning Experts. After delivering over 200 impactful brand plans for global pharmaceutical clients, Uptake’s healthcare consultants confidently profess to knowing a thing or two about what exceptional looks like in

Transformation techniques for brand planning impact

Welcome to Part One of Uptake's new series 'Visionary Brand Planning: Embracing 2024 and Beyond' penned by our Pharma Brand Planning Experts.   After delivering over 200 impactful brand plans for global pharmaceutical clients, Uptake’s healthcare consultants confidently profess to knowing a thing or two about what exceptional looks like

Reimagining the pharma marketing process: Red Thread Brand Planning

Delve into 'The Red Thread' and it's impact on pharma marketing success! Uptake Strategies' Founder and CEO, Stephanie Hall, had the opportunity to join the PM Society's LinkedIn Live session, as part of their PM Talks Podcast series. Stephanie shared her global healthcare consultancy experience to explain the different types of

Uptake unveils a bold, refreshed brand identity

The same exceptional team. The same exceptional service. Refreshed. 17th April 2023 marks a momentous day for Uptake, the day we proudly unveil our refreshed brand identity. For 18 years, we have been providing exceptional healthcare consultancy services to pharma and biotech clients worldwide. And now, we believe it’s the

Uptake Celebrates International Women’s Day 2023

Join Uptake in celebrating International Women's Day. Uptake Strategies is a proud female-led company committed to driving positive change within the pharma and biotech industry. We are happy to support International Women’s Day by celebrating women’s achievements, raising awareness, and showcasing the action we have taken to drive gender parity,

Innovative Impact Blog: Brand Planning in uncertain times

In these uncertain times, plan for the actions you may never take for brand planning success Authored by Melissa Dagless, Head of Growth and Innovation, Uptake Strategies for the PME Innovative Impact series. In this article for Pharma Market Europe, Melissa Dagless, highlights the importance of developing a culture of