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Tag: omnichannel

Omnichannel Success Series, Part 1: The Evolution from Multichannel Strategies

Unleashing the Power of Omnichannel in the Pharma Industry: The Evolution from Multichannel Strategies. This four part 'Omnichannel Success' series, created in collaboration with Uptake's in-house omnichannel and digital healthcare consultancy experts, aims to demonstrate actionable ways to unlock of the power of omnichannel. With each part, we have included

Embrace Imperfection: Conquer The Pharma Omnichannel Conundrum

Innovative Impact Blog: The Omnichannel Conundrum - Why Embracing Imperfection is Key to Success. Authored by Melissa Dagless, Global Head of Growth and Innovation, Uptake Strategies for PME Innovative Impact Blog. In this article for Pharma Market Europe, Melissa shares how we should challenge the pharmaceutical industry’s tendency towards perfectionism