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Tag: Healthcare

Patient Centricity

7 Tips to Become Patient-Centred In 2021

The Patient Centricity & Engagement Conference on 29 January provided challenge and thinking space for our Director Maxine Smith to reflect on how we as an industry can get better at focusing on the patient. The conference offered cutting-edge insight from global pharmaceutical brands, as they revealed the secrets to

Being a Lockdown Leader: Our Virtual Strategy

Congratulations to our Managing Director, Stephanie Hall, who has been recognised by the National Business Women’s Awards 2020! Stephanie and Uptake Strategies have now been shortlisted for the Lockdown Leader award amongst some inspiring competition. This new pharma marketing award category is in recognition of being a leader of people and

We’ve been shortlisted! PMEA Awards 2020

We have been shortlisted by the PMEA Awards 2020! We are thrilled to announce that AstraZeneca have been shortlisted, working in partnership with Uptake Strategies and EY, by the Pharmaceutical Marketing Excellence Awards (PMEA) 2020, in the Excellence in Capability Development category! The PMEA explains that in any effective organisation,

National Business Women’s Awards 2020 Shortlisting

We are delighted to announce that Uptake Strategies and our Managing Director, Stephanie Hall, have been shortlisted for three National Business Women’s Awards 2020 in the following categories: National Business Women’s Awards 2020 in the Business Owner of the Year category   National Business Women’s Awards 2020 in the Business Woman of the Year – Small category   National Business Women’s Awards 2020 in the International Women’s Award category During

Virtual Meetings: Best Practice

Don’t cancel that workshop, meeting or training session – there is another way! The Uptake Strategies team would like to share with you our top tips for the virtual delivery of workshops, training, working sessions and meetings, with advice on the best ways to deliver key materials and content to

What’s your healthcare brand story?

Next in our series is a one page framework to tell your healthcare brand’s “story”. Using our expertise in building strong consumer and ethical healthcare brands, we have created a method for telling your brand’s story in the insights, vision, experience, value and purpose of your brand to resonate at

XFT Chaos in your Brand Team?

Authored by Maxine Smith. As many of you may be kicking off your cross-functional brand team (XFT) approach to brand planning for 2019, we thought you would like to see the Uptake Strategies “10 ways to build a high performing XFT”, based on our years of experience working with healthcare