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Pharma Brand Planning

Do you want to create seamless, customer-centric planning approaches?

We can support in pharma brand planning at strategic, operational and omnichannel levels as a critical component of cross-functional organisational effectiveness.

Our innovative approaches will challenge you to stimulate new ways of thinking when creating tactics and brand plans with measurable business impact and key insights.

Our approach and results have been recognised with the Excellence in Pharma Brand Management Award at the Pharmaceutical Market Excellence Awards.

Brand Planning

Strategic operational, brand or customer plans are our lifeblood: we can coach, co-create, challenge, mentor and facilitate robust plans for your brand or portfolio, delivering quantifiable business growth.

Omnichannel Planning

Leverage our channel preference, selection and customer journey models to deliver sustainable behavioural change and a superior customer experience across company and brand touchpoints.

Brand Performance

Is your newly launched, growth or mature brand flatlining? We’ll perform a deep dive strategic and operational review and make practical recommendations with KPIs on how to return your brand to growth.

Workshop menu

Get in touch
Launch planning – strategic and tactical
Brand / Business planning – strategic and tactical
Scenario and risk planning
Medical team planning
Sales force, account and territory planning

Client feedback

“I really appreciate Uptake’s collaboration, expertise, and overall project management. You are doing such a great job with managing the sessions and keeping us on the track with all requests and changes. Everyone recognizes the value you are bringing to the table, and we appreciate it very much. THANK YOU for everything you are doing.”

– Associate Director, Oncology Marketing