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Research

Why do launches underperform? Part 4 of Launch Excellence research

Our fourth and final publication of ‘Future of Launch Excellence’ investigates the reasons why launches underperform and what you can do to reduce the risk of underperformance. Stephanie Hall and Maxine Smith of Uptake Strategies, take a look back over previous Launch Excellence research conducted by

Are Healthcare companies delivering great customer experience?

Our new research examines how the Healthcare industry considers interactions with customers and whether or not it is successful in delivering or assessing a positive customer experience. We will be obtaining views from senior managers working across different companies at global, regional or country level,